Liquid Wraps Branding Package: Automotive Painting Business
Project Goals
- Brand Recognition: Establish a unique and recognizable brand identity.
- Audience Connection: Create a design that resonates with the target market.
- Sales Improvement: Use branding to enhance the business's appeal and drive sales.
- Distinctive Design: Incorporate a liquid-style font for 'Liquid' and an aluminum metal look for 'Wraps', complemented by a fitting background.
Process
- Market Research: Conducted research on the paint type, industry standards, and target market preferences.
- Color Palette and Typography Selection: Chose a vibrant color palette and appropriate typography to match the business's ethos.
- Logo Design: Developed a logo based on client specifications, showcasing a liquid font and paint drip elements.
- Collateral Creation: Designed business cards and cover photo designs to complete the branding package.
Outcomes
- Unique Brand Logo: Successfully delivered a distinctive logo that embodies the business's nature and client's vision.
- Cohesive Brand Identity: Established a strong, cohesive brand identity across various materials.
Feedback
"Everything looks great! The liquid font looks awesome, as well as the paint drip and stripe. I'm super stoked for it!"
- Sam Faillace, Owner, Liquid Wraps