Case study
Bluebird Design Company website
A portfolio website for Bluebird Design Company, a solo architect starting her own practice. The brief: make something that feels like a breath of fresh air. Built on Squarespace so the client can manage it herself without worrying about security, updates, or maintenance.

Overview
Bluebird Design Company is a new solo architecture practice that needed a portfolio site to showcase work and collect leads. The design brief was simple: make it feel like a breath of fresh air.
A site that feels like a breath of fresh air.
The challenge
The client needed something beautiful and professional, but she also needed to manage it herself. No relying on a developer for every update. No worrying about security patches or plugin conflicts. The site had to look polished and stay hands-off.
The solution
We built the site on Squarespace, which was the right tool for the job. It gave the client a platform she could update on her own while I focused on the design: clean structure, bold typography, generous whitespace, big imagery, and light animations that keep things feeling airy without getting in the way. The result is a portfolio that presents her work confidently and captures leads without any ongoing maintenance burden.
Results
The client has a site that matches the quality of her work, and she can manage it entirely on her own. Sometimes the right answer isn't a custom build. It's knowing when a simpler platform does the job better.
Weighing Squarespace against a custom build for your own practice? Read DIY website vs hiring a professional, see how we build websites for professional services firms, or compare plans on our pricing page.
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